Sanjay Gupta, MD- August 2010

Contact Indo US Council
Telephone: 856-873-6633/ 215-436-9799  Fax: 610-664-3003
Mailing Address:
33 Franklin Dr.
Voorhees, NJ 08043

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Indo US Council

Indo US Council has big plans for Atlantic City


The Indo US Council just announced their set of initiatives for boosting the influx of visitors to Atlantic City. “This action of hosting numerous events in the area will attract the large Indian American community living in the north east US to Atlantic City,” says Dr. Sanjay Gupta, president of the council, “with India ’s Independence Day Celebrations being the first one on the agenda.”

We have seen over the years, the Indian-American community has always enjoyed and supported its festivals and celebrations by its presence in huge numbers. As it is evident in regions like New York City, California, Chicago, Florida, Atlanta and Detroit, to name a few. Indo US Council identifies this opportunity as one that will give Atlantic City the boost that regions like these have experienced. These initiatives have the same potential of increasing business for the local community as the Miss America Pageant and the Air Show have shown in the past.

To organize these events, the council has the help and support from several different social and professional organizations, including physicians, hotel owners, business owners and other professionals. These events are expected to attract Indian-Americans from the whole Northeastern corridor, where a whopping 35% of its population lives, nearly a million. The Independence Day Celebrations alone is expected to bring in excess of over 50,000 visitors to Atlantic City.

On August 13th 2010 the India’s Independence Day Celebrations will commence with a night of music and dance featuring a live concert by “the international pop sensation and multi-platinum selling Cash Money/Universal Republic recording artist Jay Sean” , at the Trump Taj Mahal Arena followed by a colorful parade next day on August 14th. The India Day Parade which will kick off at 11 AM starting from the Trump Taj Mahal and ending at the Tropicana will march on Atlantic City’s famous boardwalk and it promises to flaunt magnificent floats displaying the ravishing and diverse Indian culture with its glory and grandeur. The parade will end in a big display of Indian handicraft, beautiful clothing and jewelry. Invitees as chief guests include Bollywood stars, prominent professionals & businessmen with local and central government officials.

One of the main attractions added to bring in more visitors to the region is the “PALACE ON WHEELS”. The Palace on Wheels is a world-famous one-of-a-kind train in India that is fit for kings and queens. The interior décor is palatial giving you an experience of splendid and enchanting royal journey. ACES trains of Atlantic City will have the flavor of" Palace on Wheels" for  the celebrations.  This special train will run between New York City and Atlantic City featuring a touch of Indian décor with tasty Indian food and Indian models dressed traditionally to give you the experience of the original. A unique experience, indeed, will be made possible with the help of Borgata, Harrah's and Caesars casinos.

Additionally, a Teen Patti tournament within that weekend is also in the works. Teen Patti, widely known as Three Card Poker, is an integral part of the Indian culture. Apart from being one of the most favored card games in India , it has also embedded itself within the Indian festivals. It is meant to be played during festivals like Diwali (Festival of Lights) and Holi (Festival of colors) to bring luck and fortune. Tournament such as this will also play its part in attracting players to the casinos.

Diwali (Festival of Lights) and Holi (Festival of Colors) are two other activates being planned for October 2010 and March 2011 respectively. “The success of Independence Day Celebrations will further increase the number of visitors at the other two events. We are very pleased with the support of the Mayor's office and Atlantic City Convention and Tourism department along with various casinos and several individuals”, says Dr. Gupta. These three events will aim to become the biggest celebrations of Indian Festivals in the US, and may very well attract visitors not only from the Northeast, but also from rest of the country, and eventually, from overseas.  Additionally, several other events are on the drawing board and details will be announced during the next few months. The webiste for Indo US Council is

The media outreach will target over 100 million people, significantly increasing the visibility of this city. Atlantic City needs to offer its visitors something unique, something different than what the other destinations offer. The plan proposed by the Indo US Council offers Atlantic City that “something different”, which just happens to be a spicy concoction, mixed with Indian heritage, culture and diversity that reminds its visitors of the traditions of the Indian homeland. Perhaps this initiative, led by Dr. Sanjay Gupta, will make Atlantic City one of the most desirable destination hotspots for the Indian-American Community, from the US and abroad.

For more information you can contact or call 856-873-6633.